Are The r/search engine optimization Reddit Moderators Biased In opposition to Google?


A submit within the r/search engine optimization subreddit by Google’s Danny Sullivan that was meant to dispel a misinformed statement was apparently eliminated by a moderator with zero clarification after which it returned. This isn’t an remoted incident, posts by John Mueller have additionally been eliminated with out clarification, giving a notion that the r/search engine optimization moderation is biased in opposition to Google to the purpose of precise hostility.

There’s a risk that the posts have been eliminated by an automatic course of that removes posts that include hyperlinks. However that excuse doesn’t maintain as much as scrutiny. Danny’s submit was eliminated for days and posts by  John Mueller have gone lacking for months. What about John Mueller’s posts?

Both the mods purposely left the posts to rot in automod or the mods didn’t know to verify if legit posts have been getting dumped. Each excuses are a nasty look.

Screenshot Of A Submit That Was Eliminated On April 3, 2024

This isn’t the primary time {that a} Googler’s posts have been eliminated. It’s been taking place to Google’s John Mueller for months now.

Screenshot Of Googler John Mueller’s Submit Eliminated 5 Days In the past

The truth that a submit by an nameless Redditor misrepresented what SearchLiaison was fairly dangerous however the motion of a moderator eradicating the submit by a Google consultant that corrected the misinformation perpetuated the misinformation in that dialogue.

The query needs to be requested, what worth does the r/search engine optimization subreddit have if it doesn’t permit Google representatives to answer misinformation and to supply assist?

Redditor Misinterprets Google

Barry Schwartz (@rustybrick) found that the mods have been eradicating posts by SearchLiaison and posted about it on Fb. This defined a monthslong  thriller about posts by Google’s John Mueller that have been going lacking.

The original post on Reddit was about one assertion that was taken out of context of a a lot bigger tweet by SearchLiaison.

The context that went over the Redditor’s head was that SearchLiaison was recommending that if publishers do issues that they do it for his or her readers and never as a result of they learn someplace that it’s good for rating.

Right here’s the context:

” You wish to do issues that make sense on your guests, as a result of what “exhibits Google” you’ve a fantastic website is to be… a fantastic website on your guests to not add stuff you assume are only for Google.

Doing stuff you assume are only for Google is falling behind what our rating methods are attempting to reward somewhat than being in entrance of them.”

SearchLiaison listed issues that SEOs do as a result of they assume Google goes to rank it higher.

A partial checklist of what was tweeted:

“- One thing saying an “skilled” reviewed the content material as a result of somebody mistakenly believes that ranks them higher

– Bizarre table-of-content issues shoved on the prime as a result of who is aware of, alongside the best way, by some means that turned a factor I’m guessing folks assume ranks you higher

– The web page has been up to date inside a couple of days, and even is recent on the precise day, regardless that the content material isn’t significantly needing something recent and doubtless somebody did some actually gentle rewrite and recent date as a result of they assume that “exhibits Google” you’ve recent content material and can rank higher.”

The Redditor commented:

“To me, it was a foolish factor for Search Liaison to say as a result of it’s actually lame to imagine that utilizing a TOC or not would make any distinction to SERP rating.

If you happen to take his level additional of not displaying to Google, you may take away breadcrumbs, inside hyperlinks and associated posts. In different phrases, something that’s of search engine optimization worth.

So it was actually nonsensical recommendation from Google.

However I’m positive many bloggers will take it as gospel and, in desperation, take away TOCs from their websites.”

In fact, as most anybody who’s goal can see, SearchLiaison wasn’t advising anybody to take away their Desk Of Contents from their articles. He was simply recommending to do what’s greatest on your customers, which is sensible. In case your customers hate the desk of content material then it’s a good suggestion to take away it as a result of it doesn’t make a distinction to Google.

And that recommendation was truly a present as a result of it helps folks keep away from losing time doing issues that may annoy readers which is rarely factor to do.

r/search engine optimization Subreddittors Upvote Misinformation

The bizarre factor about that thread is that the misinformation will get upvoted and individuals who truly perceive what’s occurring are ignored.

Right here’s an example of a post that completely misunderstands what SearchLiaison posted and repeats the misinformation and receives sixteen upvotes whereas somebody with the proper understanding is upvoted solely 5 instances.

This unhelpful submit obtained 16 upvotes:

“I didn’t perceive why he thought desk of contents weren’t useful. Even earlier than we have been utilizing the Web, we have been utilizing books and magazines desk of contents to seek out what we have been in search of… We do the identical on lengthy posts…”

And this acquired solely 5 upvotes:

“He by no means mentioned that tables of contents aren’t useful. Typically they’re.”

Screenshot of a misinformed post in the r/SEO subreddit getting more upvotes than a high quality post

Danny Sullivan’s Submit Is Restored

Danny’s post within the r/search engine optimization subreddit was subsequently restored. It was a considerate 1,120 phrase response. Why would a moderator for an r/search engine optimization subreddit delete that? There isn’t a good cause to delete it and simply not less than 100 good causes to maintain Danny’s submit.

Partial Screenshot Of Danny’s 1,200 Phrase Response

John Mueller’s Posts Have been Additionally Deleted

Myself and others who write about search engine optimization have seen that John Mueller’s posts have gone lacking, too. It’s been a apply at Search Engine Journal to take a snapshot of Mueller’s posts when writing about them as a result of they tended to often disappear.

Composite Picture Of 4 Of John Mueller’s Eliminated Posts

Composite image of four posts that were removed by from the r/SEO subreddit

Is The R/search engine optimization Subreddit Damaged?

The inexcusable elimination of posts by Danny Sullivan and John Mueller create the notion that the r/search engine optimization subreddit moderating staff is biased in opposition to Google and don’t welcome their contributions.

Did the moderators take away these posts as a result of they’re biased in opposition to Google? Did they take away the posts out of a misguided anti-spam hyperlink rule?

Regardless of the cause for the motion in opposition to the Googler’s it’s a really dangerous search for the r/search engine optimization subreddit.

Featured Picture by Shutterstock/Roman Samborskyi


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